TAKEFUJI CORPORATION   15-1 Nishi-Shinjuku 8-chome,Shinjuku-ku, Tokyo 163-8654 Japan

October 28, 2004
For release    Immediately
Representative Megumu Motohisa, President
Contact Investor Relations
Tel: 81-3-3365-8011
Fax: 81-3-3365-8070
Stock Code No. 8564 TYOSE



Issuance of Co-branded credit card
"DAIICHI KOUTSU SANGYO Group LANS CARD"




Takefuji Corporation ("the Company") is pleased to announce that it has established the business tie up with one of the leading taxicab companies, DAIICHI KOUTSU SANGYO CO., LTD. (President Mr. Ryoichiro Tanaka), and two companies have agreed to issue the co-branded credit card, employing the system that "Watari" Inc. (President Mr. Mitsuaki Okeya) is using for their credit card business - point sharing service among group companies. The Company is to start receiving applications for the new card membership on November 1st, 2004.

1. Purpose
  The Company combines the business of each partner, taxicab business of DAIICHI KOUTSU SANGYO Group, the point sharing business of Watari Inc. and the credit card business of Takefuji itself to provide community-based high quality customer services jointly. To start with, the "DAIICHI KOUTSU SANGYO Group LANS CARD" will be launched for Daiichi's customers in the areas such as Kitakyushu-shi, Fukuoka-shi and Hiroshima-shi, and the cardholders will enjoy valuable and rewarding point sharing service. The Company plans to promote this business model with other possible partners in addition to DAIICHI KOUTSU SANGYO Group, and gradually expand issuing regions and member stores for better service, thereby aiming to win 100,000 accounts over three years.

2. Functions and benefits of DAIICHI KOUTSU SANGYO Group LANS CARD
  (1) Feature
   
  • Available for paying taxi fares on the Group's taxicabs
  • Cashing function
  • Payment method/Fixed rate revolving, lump sum repayment acceptable
    (Repayment at Takefuji ATM and tie-up convenience stores acceptable)
  (2) Point service
    Access to the Watari's point sharing service
  (3) Compensation in case of loss or theft
    Loss as a result of missing cards or theft will be indemnified.
  (4) Annual membership fee
    Free of charge permanently
  (5) Membership campaign
    1,000 points will be credited for customers who join the membership from 2004/11/1 up to 2005/1/31 and use the card before 2005/3/30.
  (6) Card face
   

3. Types of DAIICHI KOUTSU SANGYO Group LANS CARD
  (1) With access to Takefuji's credit card
  (2) Payable in arrear with bank's accounts transfer
  (3) Cash point card
  *(1) is co-branded with Takefuji.

4. Allied company profile
Company Name DAIICHI KOUTSU SANGYO CO., LTD.
Address of Head Office 2-6-8 Bashaku Kokura Kita-Ku Kitakyushu-shi Fukuoka prefecture 802-8515
TEL 093-511-8811
FAX 093-511-8812
URL http://www.daiichi-koutsu.co.jp
Representative Ryoichiro Tanaka
Capital Stock ¥2.0204 Billion
Operations Taxicab business and Real properties

Company Name Watari Inc.
Address of Head Office TH Building 7F 7-25-3 Nishi Gotanda, Shinagawa-ku, Tokyo 141-0031 Japan
TEL 03-3490-4311
FAX 03-3490-4322
URL http://www.wpoint.co.jp/
Representative Mitsuaki Oketani
Capital Stock ¥20 Million
Operations Point sharing service "Double Point Service"


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by Takefuji co.