TAKEFUJI CORPORATION 15-1 Nishi-Shinjuku 8-chome,Shinjuku-ku, Tokyo 163-8654 Japan
December 21, 2004
| For release | Immediately |
| Representative | Megumu Motohisa, President |
| Contact | Investor Relations |
| Tel: 81-3-3365-8011 Fax: 81-3-3365-8070 |
| Stock Code No. 8564 TYOSE |
Takefuji Issues Co-branded Credit Card "J-Beauty Club MasterCard®" Offering a Point Service for Hairdressing and Beauty Salon Customers
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| Takefuji Corporation is pleased to announce that it has entered into an agreement with JSC International Co., Ltd. (Headquarters: Hakata-ku, Fukuoka-City; Representative Director: Shigemi Kudo), a company that is involved in the wholesale sale of cosmetics and beauty equipment. Under the agreement, a new co-branded credit card will be issued, and known as the "J-Beauty Club MasterCard®." A membership drive will be launched through JSC client cosmetics outlets and salons nationwide from December 25, 2004. |
| 1. Aim |
| | The Company has been focusing on issuing co-branded credit cards as a means of expanding its marketing channels to attract new customers. The alliance with JSC is part of such initiative.
JSC International Co., Ltd. sells to around 800 cosmetics outlets and salons for some 600 companies nationwide, and with the issuance of this co-branded card, will launch a new point service business for store and salon customers. By highlighting the additional service provided through the accumulation of points for goods purchased and the convenience of enabling credit card payment at cosmetics stores and salons where the unit prices of purchases are generally high, JSC will endeavor to expand the roster of member stores and to sign-up more cardholders. The aim is to sign up 400 stores and 15,000 cardholders in the first year, and to have 1,000 stores and 100,000 cardholders signed up in three years time.
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| 2. Functions and benefit of J-Beauty MasterCard® |
| | (1) Credit card functions |
|   | | - Credit functions at MasterCard participating stores
- Cash advance function
- Method of payment: Fixed amount revolving payment system, with lump-sum repayments possible.
(Payments can be made through Takefuji ATMs or at convenience stores, etc.)
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| | (2)Sign-up and annual membership fees |
| | | - No sign-up fee
- No annual membership fees for life
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| | (3)Loss or theft insurance system |
| | | - Compensation for losses incurred through the loss or theft of cards.
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| | (4)Point service function |
| | | - Cardholders will be awarded points equivalent to 1% of their total shop (including consumption tax) when they pay by credit card at a J-Beauty Club participating outlet.(Points will not expire)
- Points can be exchanged for J-Beauty Club vouchers.
- The vouchers can be used to purchase goods at J-Beauty Club participating stores.
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| | (5)Other benefits |
| | | - Invitations to special events.
- Special preferential sales.
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| | (6) Card face |
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| 3.Partner Company Profile |
| Company Name | JCS International Co., Ltd. |
| Address of Head Office | Minami Kindai Bldg 4-2-10 Hakata Eki-Minami, Hakata-ku, Fukuoka-City, Fukuoka Prefecture, 812-0016 |
| TEL | 092-481-7100(general) |
| FAX | 092-481-7122 |
| Representative Director | Shigemi Kudo |
| Capitalization | 10 million yen |
| Operations | Credit contract administration agent, wholesale sale of beauty equipment, consulting services Point service for retail outlets (J-Beauty Club Point Service) |
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by Takefuji co.
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